What Baby Boomers Bring to the Workplace
Baby boomers (people born before 1965) are the largest group in the workforce – for now. Retirement is around the corner for some, but quite a few boomers are planning to work beyond the normal retirement age of 65. Yes, you’ll be catching the boomers on the back nine of their careers, but if you have job openings in your organization, consider hiring from this older generation because:
They’re experienced. Most have decades of know-how and have adapted to a lot of change in their working lifetimes.
They’re conscientious. They have a strong work ethic and can be tenacious about getting the job done.
They’re loyal. Boomers tend to spend many years with one employer and are likely to stay with your company until retirement.
To attract baby boomers, you’ll need to offer them flexibility and challenging work. Many are financially stable and are willing to earn less in exchange for a flexible work arrangement that allows them time to pursue other interests. But what really attracts boomers is the chance to do something meaningful, as well as the opportunity to learn something new.
To see how Generation X and Millennials fit into this equation, click now.